Two Sydney labels at opposite ends of the rack Seafolly and Zimmermann both grew out of Sydney, both built their reputations on Australian beach culture, and both sell swimwear most of the country recognises on sight — yet a Seafolly one-piece and a Zimmermann one-piece can be separated by several hundred dollars. That …

Buying at City Beach: the sale rack versus the new-season wall The same pair of togs at City Beach can carry two very different price tags depending on when you walk in. A current-season Billabong or Roxy bikini at full price sits at one number; the same style, a few months later on the sale rack, can be a third off or …